Don’t Fall in Love (with your ideas)

Let’s be honest, graphic designers have amazing jobs. We get to solve clients’ problems by creating and design thinking, and in the process, we make the world around us a better-looking place. We should absolutely love what we do. I know that sometimes we can lose sight of the fact that we can still love what we do without falling in love with every single idea that flashes in our minds or comes out on a sketch pad. The creative process is all about coming up with a ton of ideas, and realizing that most of them will probably not ever see the light of day, and we need to be okay with that. There are a few reasons why designers tend to fall in love with our ideas. But why shouldn’t you? You’re thinking that it’s our job to love ideas. Well yes, sort of. I would say that our job is to love the pursuit of ideas rather than the idea itself.

Why do we fall in love with our ideas?

Ideas don’t always come easy

Okay, so I know that great ideas don’t come easy. Sometimes we all hit a creative wall and even bad ideas don’t come easy. So when we come across something that we think could work, even if it’s way too early in the process to even tell if it’s our best idea, we latch onto it for dear life. The creative process is intense; it can take hours, weeks, or even months.